Attention to…
Your attention is now a commodity. This is not a new phenomenon. For example television ratings and advertising are linked. If the right people are watching at the right time then the adverts, sponsorship etc are sold at the price to matches the viewers ability to pay. Newspapers and magazines are also designed to sell audiences to advertisers. Your attention has always been valued but the rise of the online world has changed the way this works. One of the great freedoms enjoyed by the consumer under the old system was that he or she could always switch paper and… Read More »Attention to…